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Southern Glow is Chamber's Small Business of the Month

The Mobile Chamber's August Small Business of the Month is Southern Glow. Founded in 2017, Southern Glow is an upscale salon offering professional lash extensions, eyebrow services, waxing, spray tanning and more.

Southern Glow owner Katie Aloi originally worked in the healthcare industry for many years. When she moved to the Mobile area, she decided to venture out on her own. She began offering spray tans out of her house and quickly outgrew that space. What started as a hobby has grown into a progressive salon where the team prides itself on featuring all organic and natural products.

The team at Southern Glow believes they’re set apart by their welcoming environment and the use of organic products. “We use products that are as organic as you can get,"Aloi said. "We see a lot of little girls for pageants and pregnant mamas. So when I started doing spray tans, I really focused on what could be safe for people. For instance, our spray tan uses sugar beets. It still has DHA, but it’s a very small amount and is made with all-natural ingredients.”

The salon joined the Mobile Chamber in 2020 during the COVID-19 pandemic. The team was not sure how the pandemic would affect the business but being a part of the Chamber’s network allowed them to expand their audience beyond the west Mobile area.

For Aloi, the most rewarding aspect of being a business owner is building relationships with her clients. “We’ve become really close with all of our clients," she said. "You see people so often -- sometimes I see people every two to three weeks -- that the clients become a part of our family.”

To learn more about the services Southern Glow provides or to book an appointment, visit


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